Barb Mack

Manager of Partnership and Development


Barb Mack and Family

I moved to Northwest Indiana in 1992, so I consider myself a Hoosier despite growing up in Pennsylvania. I graduated from Elmira College (New York) in 1990 with a BS in Business Administration with an emphasis in Marketing.

I started my tourism career in 1995 as a Director of Sales at a NWI hotel.  From there I went on to work for a couple tourism bureaus and a state-wide group tour organization before joining the South Shore CVA team as the Housing Manager for almost 10 years.  After four years away, I’m happy to be back “home” working for one of the best tourism organizations in the state.  As the Manager of Partnership Sales & Development I have the privilege of working with and promoting the numerous hotels, restaurants and attractions along the southern shores of Lake Michigan.

In my spare time I enjoy trying out local restaurants with my husband and following the South Shore Winery Trail with my daughter.  We also travel to Bloomington frequently to visit our son at Indiana University.  Go Hoosiers!

Contact Us


Privacy Policy

The South Shore Convention & Visitors Authority values the privacy of every user of our website and services. That's why we are doing everything we can to protect personal information of all users of the South Shore CVA  website. This privacy policy explains what personal information we collect, what we do with it, what we do not do with it, and how we keep it safe.


* Indicates a required field.