Our Vision & Mission


Vision, Mission and Strategic Goals SSCVA Vision 2013 (Short Version)

The South Shore Convention & Visitors Authority will be the destination manager of the northwest Indiana visitor industry through accountable communications, innovative customer services, and advocacy in cultural/special event entertainment, outdoor recreation and gaming experiences benefiting visitors, businesses and residents.

SSCVA Philosophy

We adhere to the following values and guiding principles: 
Professional 
Entrepreneurial 
Collaborative 
Accountable 
Enthusiastic

SSCVA Mission (Short Version)

The South Shore Convention & Visitors Authority, as the official destination marketing organization, leads and supports the visitor industry through the marketing and development of the county from convention, sports, gaming and special interest travel segments, thereby increasing economic impact, creating employment and enhancing the communities' quality of life.